LinkedIn overhauled its Campaign Manager

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LinkedIn overhauled its Campaign Manager

This is great news for marketers who manage high-volume accounts.

 

LinkedIn has overhauled its Campaign Manager, giving it a redesigned interface and building out its back end to load data faster. The refreshed tool is designed to offer a more intuitive experience for marketers running multiple campaigns on the platform, with one-click breakdowns of campaign data and personalization options around what reports they see.

High-level changes include a new navigation structure that allows users to switch between accounts and campaigns and drill down into ads with two clicks, and the search feature has also been updated so that ad managers running multiple campaigns can quickly locate data for a specific campaign by querying the campaign name, campaign ID or ad format.

Get the full breakdown of Linkedin’s refreshed campaign manager here, via Marketing Land.

Ahron Glazer
Ahron Glazer
I am genuinely interested in knowing about you and your business. I like to use that curiosity to learn more about your industry and see if I can contribute anything from my experience to help benefit yours. I like to think creatively, in the big picture and out of the box. I often say, "If you are going to speak, speak with passion." In that regard, I try to bring positive energy and enthusiasm to the work place... and my goal is to always help you succeed. My other passions has led me internationally, where I ran educational and leadership training seminars and courses in the USA • Canada • Israel • Former Soviet Union • and Poland, as well as Tikkun Olam programs in Nicaragua.

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